L'ORÉAL UK&I
After successfully winning the L’Oréal UK&I content pitch in Dec 2018, I lead as the Creative Director across all content produced alongside my incredible production team. The work spanned across multiple departments developing creative solutions for beauty, skincare, new tech and innovation content for the UK & Ireland market. Honing my ability to work agile and effectively by directing video and photography simultaneously for campaigns that ran across multiple touch-points inc. social content & advertising, e-commerce and POS.
Clients: L’Oréal Cosmetics, L’Oréal Mascara, L’Oréal Masks, La Roche Posay, Skinceuticals, Elvive, Vichy, L’Oréal Men Expert, IT Cosmetics, Urban Decay, Maybelline, Regis & L’Oréal Professional, Regenerate.
Social content was created bespoke for channels.
Photography used online as well as in-store & POS.